Digitally Printed Wallpaper Market
                     Digitally Printed 
Wallpaper Market 
To Reach USD 
14.44 Billion By 
2026
Market Summary
Increasing demand for digitally printed wallpapers by inkjet sub-segment coupled with 
high investment in R&D of digitally printed wallpaper is fueling the market growth.
Market Size – USD 3.16 Billion in 2018, Market Growth - CAGR of 19.9%, Market Trends – 
Increase in demand for digitally printed wallpapers in the household.
The global digitally printed wallpaper market is forecast to reach USD 14.44 Billion by 
2026, according to a new report by Reports and Data. The market is rising rapidly in the 
global market due to the high demand for digitally printed wallpapers in the household 
and hotels & resorts end-use verticals. The digitally printed wallpapers have been a 
trendy adoptable decorative element in luxurious amenities as well as mediocre 
residential premises all over the world.
The Asia Pacific region is forecasted to generate the highest revenue of USD 6.47 Billion 
in the year 2026, owing to its extensive market penetration coupled with the rise in 
disposable income in the developing economies such as India and Indonesia.
Market Summary
Further key findings from the report suggest
• The household segment has the most usage of the digitally printed wallpapers. People get them for their living 
space, drawing rooms, balconies, recreation space, dining rooms, and others. Household usage has been 
calculated to top in terms of market shares that is 30.6% in 2018, growing with a CAGR of 22.1% during the 
forecast period.
• Hotels & Resorts look for the top-notch decoration to get on to the customers’ attraction. This type of wallpapers 
has been the high-level design intensifier for most of the luxurious resorts and hotels. The market share is 
forecasted to be 24.7% by 2026, growing with the second-highest CAGR of 20.8% in the forecast period.
• Digitally printed wallpapers are often observed in various transportation source station or even in automotive. 
Premium class transportation media incorporates them to enrich the experience of the journey. While other 
purpose for using such wallpapers are to advertise different propagandas. Transportation sector had a market 
share of 10.6% in the year 2018 and will grow successively at a CAGR of 19.6% in the forecast period.
• Lifestyle is calculated to grow with a CAGR of 20.2% during the forecast period and would reach a market share of 
15.1% by 2026. Lifestyle wallpapers mainly aim to capture the portraits of people in different situations and real-
life events in an aesthetic manner. This type of wallpaper tries to tell stories about lives which inspire people in 
different times and different ways. Mostly the advertisers use lifestyle wallpapers to get on to the peoples’ mind.
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Market Summary
Key participants include Graham & Brown, Flavor Paper, MX Display, Peggy-Betty Designs, The Printed Wallpaper Company, 
Hollywood Monster, McRobb Display Ltd, Great Wall Custom Coverings, 4walls, Color X.
Segmentation:
For the purpose of this report, Reports and Data have segmented the global digitally printed wallpaper market on the basis 
of the base material, type of wallpaper, printing technology, end-use verticals, and region:
Base Material Outlook (Revenue, USD Billion; 2016-2026)
• Paper
• Non-woven
• Vinyl
• Others
Printing Technology Outlook (Revenue, USD Billion; 2016-2026)
• Inkjet
• Laser
Market Summary
End-Use Verticals Outlook (Revenue, USD Billion; 2016-2026)
• Household
• Hotels & Resorts
• Bars & Restaurants
• Commercial Space
• Transportation
• Others
Regional Outlook (Volume, Kilo Tons; Revenue, USD Billion; 2016-2026)
• North America
• Europe
• Asia Pacific
• MEA
• Latin America
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