PPT on Automobile Industry
                     
  



  

Presentation on Automobile
Industry


  

Automobile 
Industry

Power Stroke from 1897 and so on.......


  

History
● The first car ran on India's roads in 1897 
● Embryonic automotive industry emerged in India 

in the 1940s.
● Mahindra & Mahindra under license fromWillys 

branched out into the manufactureof light 
commercial vehicles (LCVs) and agricultural 
tractors


  

Evolution
● The Independence marked the evolution of 

Indian automotive industry
● The growth was relatively slow due to 

nationalisation and the license raj which 
hampered the Indian private sector

● Maruti Udyog – Japanese & Indian venture 
firmed the sector


  

Pillars to 
Industrial Growth

● The economic liberalisation in 1991 and the 
gradual weakening of the license raj

● Tata Motors, Maruti Suzuki and Mahindra and 
Mahindra, expanded their domestic and 
international operations

● The Indian government chose Suzuki for its 
joint- venture to manufacture small cars

● Bajaj , Hero Honda , TVS etc emerged as 
leading twowheeler and three wheeler 
producers with Hero Honda as largest 
shareholder


  

Exports and 
Data

● In the year 2009, India rose to be the fourth 
largest exporter of automobiles following Japan, 
South Korea and Thailand

● Monthly sales of passenger cars in India 
exceeded 100,000 units and has since grown 
rapidly to a record monthly high of 182,992 units 
in October 2009

● Predictions made by Ernst and Young have 
estimated that the Indian passenger car market 
will have a growth rate of about 12 percent per 
annum over the next five years to reach the 
production of 3.75 million units by the year 2014


  

Current Status

● The automobile sector of India is the seventh 
largest in the world

● The country is the largest manufacturer of 
motorcycles and the fifth largest producer of 
commercial vehicles

● Many foreign brands are setting up roots in 
Indian soil 

● India overtook China by emerging as the fourth 
largest exporter of cars in Asia.

● Recently AutoExpo-11 was a huge success and 
marked a milestone in Indian Automotive Sector


  

Market Size Of Automobile Industry

● Grown at a spectacular rate on an average of 
17% for last few years

●  Attained a turnover of USD $35.8 billion
●  Has provided direct and indirect employment to 

13.1 million people
●  The projected size in 2016 of the Indian 

automotive industry varies between $122 billion 
and $159 billion including USD 35 billion in 
exports


  

Major players 
in India

● Audi

● BMW

● Chevrolet

● Fiat

● Force

● Ford

● General

● Hindustan

● Honda

● Hyundai

● Lamborgini

● Toyota

● Volvo

● Maruti

● Mahindra

● Mercedes

● Mitsubishi

● Nissan Motors

● Porshe

● Reva

● Rolls – Royce

● San Motors

● Skoda

● Tata

● Volkswagen