Jordan Evans, the CEO of Language Network, discusses sales strategies and expansion through mergers and acquisitions (M&A).


Slator

Uploaded on Mar 14, 2024

Jordan Evans, the CEO of Language Network, joins SlatorPod to talk about the evolution of his family-founded language service provider (LSP) and his sales-focused growth strategy. Jordan’s professional trajectory began with a blend of sales, tech startups, and a stint as a linguist and translator, before acquiring Language Network and achieving significant growth.

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Jordan Evans, the CEO of Language Network, discusses sales strategies and expansion through mergers and acquisitions (M&A).

Jordan Evans, the CEO of Language Network, discusses s ales strategies and expansion through mergers and acqu isitions (M&A). www.slator.com Jordan Evans, the CEO of Language Network, joins SlatorPod to talk about the evolution of his family-founded language service provider (LSP) and his sales- focused growth strategy. Jordan’s professional trajectory began with a blend of sales, tech startups, and a stint as a linguist and translator, before acquiring Language Network and achieving significant growth. When it comes to growth strategies, Jordan delves into the hurdles and advantages of acquisitions, stressing the significance of identifying suitable matches and preserving stability throughout the integration process. The conversation shifts to sales and marketing in the language industry, with Jordan highlighting the need to cut through the noise and engage customers effectively, whether through traditional methods like cold calling or newer digital channels. www.slator.com The CEO attributes the growth of interpreting in the US to increased awareness of language accessibility issues and funding initiatives, especially in sectors like healthcare and immigration. www.slator.com Slator i s the leading source of news and research for the g loba l t rans la t ion, loca l izat ion, and language technology indust ry . Our Adv isory pract ice is a t rusted par tner to c l ients look ing for independent analys is . Headquar tered in Zur ich, S la tor has a presence in As ia , Europe, and the US. www.slator.com