Intensive research and development helps to improve the tyres
                     Intensive research and development 
helps to improve the tyres
Intensive research and development helps 
to improve the tyres
• Extensive research and development helps everyone to ensure that 
cars are safer as they drive on our roads. The cheaper tyres will 
eventually copy a lot of the improvements achieved through the 
extensive and that the premium tyre developers do continuous 
testing. It is through continuous testing and making improvements 
that you can develop an improved product. Tyres have gotten a lot 
safer through the last decades and it wouldn’t be possible without 
the extensive work done by the committed companies. 
Intensive research and development helps 
to improve the tyres
• If you want to make sure that you are on the forefront when it comes to the best and 
safest tyres, you will need to get tyres from companies that do undertake the testing and 
development needed. The testing ensures that you have good control and stability when 
driving, that you have great grip on wet and dry surfaces as well as if you choose winter 
tyres that they will perform well in winter conditions. Winter tyres have gone from only 
studded tyres to now also excellent non-studded tyres through thorough development. The 
non-studded tyres perform almost as good as the non-studded tyres in winter conditions. 
• The tyre manufactures that mainly rely on copying other companies’ products, will not be 
able to extensively test them to see if the end product is as good. When it comes to such 
critical products that provide safety to you and your family, it is not worth to risk having a 
worse safety performance versus high quality tyres. You want to make sure that you 
purchase the tyres that provide you with the best grip and control in all conditions as well 
as optimal safety record.
Intensive research and development helps 
to improve the tyres
• Testing tyres in the wide range of different conditions is costly and time 
consuming. It also involves several testing facilities so that you can test 
both summer and winter conditions, so they can provide tyres that 
behave optimally throughout the year. The rubber compounds are also 
optimized when it comes to softness and the wear resistance, so that 
they will last longer. Low rolling resistance is something they try to 
achieve as this is linked to wear as well as fuel consumption. Thankfully 
the big companies will continue to invest into constantly improving the 
tyres so that you can remain safe on the roads while we drive. 
• For more information regarding a good selection of high quality tyres, 
visit: https://www.nokiantyres.com/
Intensive research and development 
helps to improve the tyres