9 E-commerce AB test ideas you must try
                     9 E-COMMERCE AB 
TEST IDEAS YOU MUST 
TRY
1. Minimize Unnecessary Content
•Who loves to read a web page full of unnecessary 
content?
•Well, removing such distracting content will help 
to get leads.
•Remove content Such as -unnecessary promotional 
banners, images, lists etc.
2. Providing Section
•Do you know?
• About 60% of online buyers prefer to search for 
products on E-commerce site as per sections that 
clearly shows discounted items, special offers, and 
items on sale.
3. Highlight trending products
•To get clicks, and sell the products is the main aim of 
any e-commerce site.
•Placing and emphasizing trending, loved by shoppers 
products on the homepage will assist to target them.
4. Prominent search bar 
•Users loved to search for products directly instead of 
finding it separately. Design a prominent search bar.
5.Show the benefits of buying 
products from your site
•Add the details about why purchasing from your site 
is beneficial.
•You can add a benefit bar at someplace on your site. 
6. Product description
•As users virtually buying products from your e-
commerce site, they need proper details about the 
product.
•Add appropriate product description.
7.Product videos
•Adding high-quality product images is okay, but also 
tries to add the product short videos, so that shoppers 
clearly get the view about the product they are buying.
8. Email after checkout
•Always provide follow up emails after checkout of 
the product by shoppers.
•It will be beneficial if the first check out mail sent 
very quickly.
Provide tracking details 
prominently
•Anyone buy the product for some reason and it's 
natural to know where our product is, and when it will 
deliver?
•Add proper links to track the products.