Tomato Seeds Market
                     Tomato Seeds Market: Analysis of Major Competitors and their Strategies
Tomato is cultivated in temperate climates and greenhouses. They are used in various cuisines 
and have significant demand from the food industry. Increasing demand for various hybrid seeds 
due to its advantages such as fruit firmness, early maturity, high yield, and flavor is propelling 
the growth of tomato seeds market. Development of new varieties such as grape tomatoes are 
also fueling the growth of this market. Also, increasing awareness regarding health benefits of 
tomatoes such as reduction in risk of cardiovascular diseases, cancer, diabetes, and others has 
augmented the demand for tomatoes, which in turn is propelling the growth of tomato seeds 
market.
Key  players  operating  in  the  tomato  seeds  market  include  Monsanto  Company,  Bayer  AG,
Syngenta AG, Takii & Co. Ltd., Group Limagrain, Advanta Limited, Rijk Zwaan Zaadteelt en
Zaadhandel B.V., VoloAgri Group, Sakata Seed Corporation, and Mahindra Agri Solution Limited.
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Tomato Seeds -Market Taxonomy:
On the basis of product type, tomato seeds market is segmented into:
•Hybrid Tomato Seeds
•Open Pollinated Tomato Seeds
•Heirloom Tomato Seeds
On the basis of farming, tomato seeds market is segmented into:
•Farmland
•Greenhouses
•Others
Different hybrid, open pollinated, and heirloom tomato seeds are available for different varieties
of tomatoes such as cherry tomato, roma tomatoes, beefsteak tomatoes and others.
Tomato Seeds -Market Outlook
•North America region is the largest tomato seeds market due to the lucrative demand for
tomatoes from the fresh and processed food industry. According to the Vegetables and
Pulses  Yearbook,  2017,  U.S.  Department  of  Agriculture  (U.S.DA),  total  production  of
tomatoes in the U.S. was 3,129.4 million pounds in 2016. The per capita utilization of
tomatoes for processing was 56 pounds per person in 2015, which increased to 61.2 in
2016. Also, per capita utilization of fresh tomatoes was 20.5 pounds per person in 2015,
which increased to 21.3 pounds per person in 2016. Furthermore, the U.S. has significant
demand for canned tomatoes, which in turn is driving the growth of tomato seeds market.
For instance, per capita use of tomatoes for canning in 2015 was 56.3 pounds, which
increased to 61.2 pounds.
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The companies operating in the tomato seeds market are adopting various growth strategies such 
as new product development, merger and acquisition, and partnerships for business expansion. 
For instances, in 2017, Monsanto Company launched Seminis tomato hybrid seeds. In 2016, 
Advanta Limited announced partnership with A&M AgriLife Research for the development of seed 
technology for cash crops such as tomato.
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