Apple new privacy requirements for App store.
                     APPLE NEW PRIVACY 
REQUIREMENTS FOR APP 
STORE
INTRODUCTION
 The company has announced at Apple's Worldwide 
Developers Conference in June that developers will be 
forced to convey their privacy policies to customers soon 
via new, snapshot-finding summaries which appear on the 
App Store's product pages. 
Source: techrepublic.com
PRIVACY POLICY
 On the part of the developers, Apple started to ask 
development firms to send new applications and app 
changes for their privacy policies. 
 However, until today the information has not started to be 
released in the App Stores.
Source: apple.com
INFORMATION
 The new labels seek to make it easy for Apple users to 
grasp what type of information an app gathers in three 
categories: 
 the data used to monitor you
 the data related to you
 the data that are not associated
Source: cnet.com
USER OR DEVICE DATA
 Tracking, describing Apple, refers to linking user or 
device data collected from an app to user or device 
data collected from other applications, websites or 
even offline properties (such as store receipts 
aggregate information) used to calculate targeted 
content or advertisements. 
 It may also involve the exchange with data brokers of 
user or system data. 
Source: 9to5mac.com
PERSONAL DATA 
 There are a number of data forms that may be 
obtained from consumers, including specific contact 
details (e.g. username, mobile address, etc.), health 
and wellness information, financial information (e.g. 
payment and credit detail); location (whether correct 
or credit detailed).
Source: macworld.com
PERSONAL DATA LINKED
 The third party adtech and testing industry (SDKs) – 
simply external-vendor code that developers apply to 
their applications to raise sales  is exposed to this 
factor alone. 
 The "data linked to you" meanwhile is the personal 
data linked to your identity on the app, smartphone or 
other details through your user account.
Source: itnews.com
WHAT DEVELOPERS SHOULD 
CONSIDER?
 Developers should consider not only what data can be 
gathered in their app, but also how it is used. 
 For instance, if an application exchanges the user 
details with a third-party client, the developer would 
need to know what information the partner needs and 
for what purposes.
Source: mactrast.com
EXAMPLE
 For example to view unique app advertisements, to 
exchange local data, or email lists with a data broker, 
to use data to retarget users in other applications, or 
to calculate ad efficiencies. 
 And, while Apple frameworks or platforms collect 
data, the development vendor does not have to report 
the data collected by Apple itself. 
Source: techcrunch.com
TRANSPARENCY
 There are several exceptions to the current criteria for 
transparency, including data received in contact 
forms or requests for customer support. 
 However, nearly all data gathered by an app must in 
general be released. 
 And Apple's own applications, which are not on the 
App Store, are posted on the Internet with their 
privacy marks.
Source: techcrunch.com
NEW WEBSITE
 Information on the privacy practise of Apple were also 
today available on Apple.com/Privacy, a new website 
which lists all other ways in which Apple protects user 
privately and includes not just modifications to the 
App Store.
Source: theverge.com