Messenger Marketing and all its Tools.
                     Messenger Marketing 
and all its Tools
Messenger Marketing
 Nowadays, more than a billion people message 
businesses each month on Facebook messenger 
and nearly 56% of customers expect issues to be 
handled by chat instead of phone.
webdesigntips.com
5-minute rule
 Most businesses do not follow the 5-minute rule. 
The rule says that you need to respond to 
customers within 5 minutes or it can cause 400% 
decrease in leads.
mwmarcom.com
Tools
 You can use tools like chatbots on Messenger, 
which is AI-powered chat system offering 24/7 
support. In 2016, Facebook introduced the option 
for chatbots on Messenger.
socialsamosa.com
Why chatbots?
 Not only can chatbots assist in responding to 
customer service queries, they can also be 
programmed to sell products deliver 
personalized content and also collect payments 
easily.
Messenger marketing 
advantage
 Messenger marketing is more conversational and 
personalized unlike e-mails. People also avoid 
opening e-mails thinking those are irrelevant unlike 
messenger chats which can easily reach out to 
customers.
shopify.com
Comment Guard
 Comment Guard is a chatbot which automatically 
responds to people who comment on your 
Facebook posts. It is a great way of engaging 
with potential customers.
buffer.com
Click to Messenger Ad
 This is an interesting tool which looks like an 
ad, but on clicking you will be redirected to the 
page’s Messenger chat, which gives better 
leads than Facebook ads.
webdesigntips.com
Drip Campaigns
 Although drip campaigns were a thing of the 
past, they have emerged once again in 
Facebook Messenger which gives a huge 
opportunity for nurturing leads.
theverge.com
Add Messenger chat widget
 With CMS like WordPress, you can also add a 
Messenger chat widget to your website which will 
offer 24/7 support, mobile friendly interface and 
cheaper than live staff.
beeketing.com