The Ultimate Guide to Community Marketing For Brands
                     The Ultimate Guide to Community 
Marketing For Brands 
The concept of community marketing can be 
described as a way to engage and build long-lasting 
relationships with current customers in a social 
setting.  
 
Community marketing typically takes place online, 
specifically via message boards or social media 
channels.  
 
These communities provide a place that allow customers 
to interact with brands, discuss specific concerns and 
voice their opinions on its services, products and 
customer service.  
 
There are two types that are part of the community 
market: 
Organic 
Sponsored