MarTech Interview with Mike Hauptman, CEO at Adlib


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Uploaded on May 23, 2024

Category Business

Get to know DSP solutions with expanded capabilities and zero minimum fees, prioritizing ease of use and affordability.

Category Business

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MarTech Interview with Mike Hauptman, CEO at Adlib

MarTech Interview with Mike Hauptman, CEO at Adlib Mike, please provide a brief overview of AdLib and its unique position in the advertising software industry. AdLib stands out in the advertising software industry by seamlessly connecting with top global DSPs through our MetaDSP. We offer analytics that ingest and normalize data from diverse DSPs and major media supply sources, providing consolidated reporting and actionable insights. Ad agencies, brands, and marketers choose AdLib as a workflow platform to reduce labor costs and eliminate errors & omissions. Our integrated, user-friendly UI and cross-channel media buying APIs streamline ad campaign setup and launch across top DSPs. AdLib differentiates by using best-in-class connections through larger DSPs, fostering healthy competition. Read Full Interview Her e Thank you very much! www.martechcube.co m