Uploaded on Jun 29, 2022
Get Ahead of the Curve with Loyalty Software for Your New Business
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LOYALTY PROGRAM SOFTWARE GET AHEAD OF CTHUREVE WITH LOYALTY SOFTWARE FOR YOUR NEW BUSINESS INTRODUCTION Get ahead of the curve with loyalty software that allows you to earn your customers’ trust and build long- lasting relationships while they continue to patronize your business. I t ’ s a competitive market, but loyalty software can help you stand out from the crowd in many ways while encouraging repeat visits and word- of- mouth advertising to grow your business at the same time. You should get started on loyalty software r ight away i f you haven’ t already. DIFFERENT TYPES OF SYSTEMS Two general types of the best loyalty program are frequent buyer programs and punch cards. Frequent buyer programs give points to customers as they make purchases, usually in proportion to how much they spend. For example, you might get two points per dollar on your f i rst purchase and one point per dollar thereafter. At some point, you can redeem your points for a reward or i tem— say, $ 25 off an online purchase. A punch card system works s imilarly but instead uses physical cards that record rewards as customers earn them by making various purchases over t ime. THE LOYALTY CURVE Think about loyalty as a bell curve: Customers are most loyal in their middle years and then become increasingly disloyal as they age. More specifically, 44% of people 18 to 29 would be likely to buy from you again, while only 26% of customers ages 55 to 64 would be likely to do so. Smart business owners take advantage of their loyal young customer base by not taking them for granted. Instead, business owners should consider offering loyalty rewards programs that give regular customers incentives to remain loyal— even when you’re competitors are starting to woo them away. BENEFITS OF LOYALTY PROGRAMS One of the most important aspects of running a business i s providing customers with value, both tangibly and intangibly. I f you give people a reason to keep coming back, even in an e- commerce context, they’ l l be far more l ikely to do so. And people who feel appreciated have been shown to be more loyal— even i f i t ’ s just because you said thank you. I t may sound l ike common sense but i t pays to show your clients that you appreciate their patronage by offering them some rewards points or free shipping when they hit a certain spending threshold. They'll feel that l i ttle bit more valued as a customer and will want to return out of loyalty alone. CONTACT US +91-9773644645 info@promoteabhi .com www.promoteabhi.com C - 314, 2nd Floor, Sector 7 Dwarka, New Delhi - 110075 Looking forward to working together.
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