Data Analysis Software in 2020 - Latest Quadrant Ranking by 360Quadrants
                     www.360quadrants.com 
Data Analysis Software in 2020 - Latest Quadrant Ranking by 
360Quadrants
https://www.360quadrants.com/software/data-analysis-software
Data analysis software is used to process and operate data, evaluate the connection 
and correlation between the dataset by offering quality study such as transcription 
analysis, grounded theory methodology and content analysis, discourse analysis, and 
decision-making methods using statistical and analytical skills. The software also helps 
recognize patterns and developments for interpretation.
360Quadrants has issued some of the Best data analysis software providers after an in-
depth vendor analysis that enable businesses to select the suitable data analysis software 
as per their needs. The selected vendors were plotted on a quadrant after a detailed 
analysis and evaluated on two main categories, product maturity and company maturity.
360Quadrants also offers a detailed SWOT analysis to let businesses know about the new 
growth opportunities and areas of development.
https://www.360quadrants.com/software/data-analysis-software
Data Analysis Software Vendor Evaluation
360Quadrants has evaluated 35+ companies offering data analysis software which were analyzed, of which, the 
top ten software providers were seeded and mapped on a quadrant based on their inclusive offerings and growth 
strategies implemented and then categorized as Visionary Leaders, Innovators, Dynamic Differentiators, and 
Emerging Leaders.
Scoreboard, Wolfram Mathematica, Kissmetrics, and Zoho Analytics have been identified as the Visionary Leaders 
in the data analysis software space. Visionary leaders are known to possess wide product range and strong 
business strategies.
Compass and Databricks Data Analysis Software have been identified as Innovators in the data analysis software 
space. Innovators possess innovative product range and decent business strategies.  
MemSQL has been identified as an Emerging Player in the data analysis software space. Emerging players are 
evolving players who develop and sell specialized products.
Magellan, MapR, and Mammoth have been identified as Dynamic Differentiators in the data analysis software 
space. Dynamic Differentiators offer specialized product range and extremely robust business strategies, which 
helps them in expanding continuously.
https://www.360quadrants.com/software/data-analysis-software
360Quadrants Assessment
A team of analysts evaluate the  top data analysis software providers on evaluation parameters such as product 
maturity, company maturity, and key perceptions from industry experts and consumers. Factors comprising 
product maturity are, type of products offered, key features and functionalities, type of deployment, and support 
services. Factors comprising company maturity are, geographic footprint, organic and inorganic growth strategies, 
sectors catered, and partner ecosystem. Every single factor is designated a certain weightage as per its 
significance and business demand. Finally, the vendor is evaluated and ranked based on the factors offered, and 
then a systematic quadrant is generated prior to the processing of an algorithm.
https://www.360quadrants.com/software/data-analysis-software
3. Dark data
There is nothing intimidating or threatening about dark data – it is rather the opposite, actually. iDark data merely refers to 
information assets that firms collect, process, or store, but fail to use it.
It is that data that is worth using but slips between the gaps. Common specimens include unused customer data, email attachments 
that are left undeleted, and old customer support tickets. Dark data is projected to account for 93% of all data by 2020 due to the 
rising number of businesses taking steps to utilize it.
Business organizations are doing this is by using the data from customer support logs to check which medium a customer has used to 
recruit, contact, and the duration of the interaction. This dark data enables a business to control a person’s preferred way of contact 
so they can deliver an enhanced customer delight experience in future.
How can SMEs use Data Analysis Software?
One of the major applications of machine learning for SMEs is using it to track customers across the different stages of the sales cycle. 
Businesses can use data analysis software to determine a specific segment of customers that are ready to buy and when they are 
ready to buy.
Best Data Analysis Software can also be used to enhance customer service. For instance, machine learning tools can analyze chats 
between sales representatives and customers on various channels such as email, chat, and social media. Hence, providing better 
levels of insights into common issues that customers are facing which can be leveraged to ensure that customers have a wonderful 
experience with a product, service, or brand.
https://www.360quadrants.com/software/data-analysis-software
3. Dark data
There is nothing intimidating or threatening about dark data – it is rather the opposite, actually. iDark data merely refers to 
information assets that firms collect, process, or store, but fail to use it.
It is that data that is worth using but slips between the gaps. Common specimens include unused customer data, email attachments 
that are left undeleted, and old customer support tickets. Dark data is projected to account for 93% of all data by 2020 due to the 
rising number of businesses taking steps to utilize it.
Business organizations are doing this is by using the data from customer support logs to check which medium a customer has used to 
recruit, contact, and the duration of the interaction. This dark data enables a business to control a person’s preferred way of contact 
so they can deliver an enhanced customer delight experience in future.
How can SMEs use Data Analysis Software?
One of the major applications of machine learning for SMEs is using it to track customers across the different stages of the sales cycle. 
Businesses can use data analysis software to determine a specific segment of customers that are ready to buy and when they are 
ready to buy.
Best Data Analysis Software can also be used to enhance customer service. For instance, machine learning tools can analyze chats 
between sales representatives and customers on various channels such as email, chat, and social media. Hence, providing better 
levels of insights into common issues that customers are facing which can be leveraged to ensure that customers have a wonderful 
experience with a product, service, or brand.
https://www.360quadrants.com/software/data-analysis-software
On a higher level, SMEs can use data analysis software to recognize the main patterns and trends. For example, if 
many customers are contacting a business and asking the same questions, it might make sense to develop a 
dedicated page that addresses these questions in depth. As a result, this new website page could hypothetically 
grow sales as it addresses common queries that potential consumers face or help in supporting a brand’s unique 
selling point (USP), all this is possible with Data Analysis Software.
Data Analysis Software provides SMEs with amazingly comprehensive insights into all facets of operations. For 
instance, data analysis software provides a detailed study of customer behavior. In turn, it enables business 
organizations to learn what inspires consumers to purchase their products or services. This is extremely valuable 
since small business proprietors can use this data to recognize the marketing channels which need to be 
emphasized upon in the future (i.e., it saves marketing expenditure while growing revenue at the same time).
https://www.360quadrants.com/software/data-analysis-software
About 360Quadrants
360Quadrants is the largest marketplace looking to disrupt US $3.7 trillion of technology spend and
is the only rating platform for vendors in the technology space. The platform provides users access
to unbiased information that helps them make qualified business decisions. 360Quadrants enables
vendors to influence the business decisions of potential clients. Vendors get to win ideal new
customers, customize their quadrants, decide key parameters, and position themselves strategically
in a niche space, to be consumed by giants and start-ups alike. Experts get to grow their brand and
increase their thought leadership. The platform targets the building of a social network that links
industry experts with companies worldwide. The platform has around 400 total buyers across
various markets.
https://www.360quadrants.com/software/data-analysis-software
 
Contact:
Mr. Agney Sugla
[email protected]
630 Dundee Road, Suite 430
Northbrook, IL 60062
https://www.360quadrants.com/software/data-analysis-software