Compliance with the General Data Protection Regulation (GDPR) and data protection in general offers several benefits for businesses. Here are five business benefits of data protection and GDPR compliance: Improved reputation and customer trust: By complying with GDPR and implementing robust data protection measures, businesses can improve their reputation and build customer trust. Customers are more likely to trust businesses that take the protection of their personal data seriously, and may be more likely to do business with them as a result. Reduced risk of data breaches and associated costs: GDPR compliance requires businesses to implement effective data protection measures and report any data breaches promptly. By doing so, businesses can reduce the risk of data breaches occurring in the first place, and minimize the costs associated with remediation and fines in the event of a breach.