Privacy by Design (PbD) is a concept that promotes integrating privacy and data protection considerations into the design and architecture of systems, processes, and services right from the outset. ISO 27701 is an extension of ISO 27001, which is a globally recognized standard for information security management systems (ISMS). ISO 27701 specifically focuses on extending the requirements and guidance of ISO 27001 to include privacy management within the scope of an organization's ISMS.