Google’s Epic Legal Defeat Threatens $200 Billion App Store Industry


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Uploaded on Dec 15, 2023

Google’s Epic Legal Defeat Threatens $200 Billion App Store Industry

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Google’s Epic Legal Defeat Threatens $200 Billion App Store Industry

Google’s Epic Legal Defeat Threatens $200 Billion App Store Industry Introduction:  One of the most important legal cases that has challenged the app store model and its related fees is the one involving Google and Epic Games.  Fortnite's creator, Epic Games, filed a lawsuit against Google and Apple over the app stores' policies, which force developers to use their payment processors and pay a sizable commission on in-app purchases. Source : httechnews.com Antitrust Scrutiny:  The outcome of these cases, whether they are settled or not, may lead to antitrust investigations or additional lawsuits challenging the policies of app stores.  This might result in modifications to the way app stores function, which would affect their fee structures and revenue streams. Source : bytevine.com Pressure to Cut Fees:  Businesses like Google and Apple may face pressure to cut their fees if legal actions challenging app store commissions are successful.  Their app store profitability and revenue streams may be impacted by this. Source : thebusinesstimes.com Alternative Payment Systems:  If developers are able to circumvent the typical app store payment methods, a court victory may pave the way for the inclusion of alternative payment systems in apps.  This could result in more competition and inventive payment solutions. Source : newsbreak.com Developer Empowerment:  The power dynamics between developers and app store owners have come under scrutiny because of this legal dispute.  Developers may gain more control over their apps and income streams if these legal disputes have any lasting effects. Source : Bloomberg.com Industry-Wide Impact:  This case may establish a legal precedent that affects other platforms' handling of developer relations and app store policies, which could have an impact on the entire app store industry. Source an24.net The Great War:  The legal dispute between Apple and Epic Games has received a lot of attention.  Epic accused Apple of using its App Store to engage in monopolistic behavior.  According to a recent court decision, gaming apps make up about 70% of all App Store sales.  Surprisingly, less than 10% of App Store users account for this sizeable share1.  However, since the majority of apps in the store are free, over 80% of accounts only make a little profit. Source : theguardian.com Apple's Dominance  The App Store on Apple has long been a major source of income.  A third of purchases made within apps that are made available through the store go to them.  Developers claim Apple treats smaller businesses unfairly on its platform, which has led them to criticize Apple.  Apple responded by reducing the commission to 15% for apps with yearly net sales of less than $1 million.  With effect from December 1, the recent court order permits developers to post links or other content warning users away from Apple's in-app purchases. Source robots.net The figures:  Apple doesn't make its annual App Store revenue publicly available. But since the store's 2008 debut, it has paid developers an astounding $200 billion.  Apple gave App Store developers payments totaling about $60 billion in 2021 alone. Apple's in-app purchases, which go live in December Source : Investopedia.com Conclusion:  This legal setback for Google signals an increasing opposition to the established app store business model.  It's a part of a wider discussion about fair competition, antitrust matters, and the distribution of power between developers and app store owners.  It will be interesting to watch how the app store landscape changes and how it might affect the tech industry as a whole as these cases go forward. Source : curriculumnacional.com